Is WordPress.com Good for Business?
WordPress is a great platform for website development that most small to big businesses use WordPress to power their sites. Since it was founded in 2003, a lot has changed in how it operates and has since seen big improvements on how the platform handles different kinds of websites.
Today, WordPress is the largest and most popular site building platform that is now powering over 40% of all published sites. Large companies such as Forbes, Business Insider, and Time use WordPress for their websites. This reality says a lot about the capabilities of WordPress, and that is to be able to handle even big businesses’ websites that have to be upgraded and edited all the time.
WordPress currently has two platforms: WordPress.com and WordPress.org. Although both sites are running under one company, there are significant differences between the two. For one, WordPress.com is easy to use and has basic features, perfect for those starting out with building websites. Sites are also cheaper to build and maintain when published under WordPress.com.
However, when you compare it with WordPress.org, WordPress.com cannot do a lot of complex tasks that WordPress.org can accomplish. With WordPress.com, you cannot customize your layouts, be flexible with your coding, and monetize your site. If you intend to optimize your site with SEO tools, you are also limited to WordPress.com’s features.
WordPress.org is for those who have the financial capability to run off sites from the company’s servers, and those who can hire website professionals who can manage sites for you. Unless you already are a website guru, you must consider hiring someone or a team who can successfully manage your sites. On the other hand, if you choose WordPress.com, you can easily manage sites even without advanced programming knowledge.
Now that we’ve seen the differences between WordPress.com and WordPress.org, the question is, is WordPress.com also good for business? Since WordPress in itself is a good web building platform, can you use WordPress.com for business?
Obviously, WordPress.org is a better platform compared to WordPress.com. WordPress.org is the platform of choice for many serious bloggers and business owners since it has a lot of functionalities that WordPress.com does not have.
On the other hand, if you are starting with your blog or business, WordPress.com can help you with your marketing efforts in bringing your brand name ‘out there.’ It also costs way cheaper compared to starting off with WordPress.org since you have to pay for your server, too. It is expensive to maintain a server, and so using WordPress.com can be cost effective.
WordPress.com is good for business, especially if you are just starting out with your venture and testing out the waters. You don’t have to shell out so much investment, and you don’t have to jump into hiring website professionals who can make sure your site is running smoothly. Hiring staff is not cheap, and so you must remember to put your money to where you need it.
However, if your business gets to grow eventually, you must consider switching to WordPress.org for it allows you to have full control of your site. Using WordPress.org is highly advisable for businesses that want to have fast-loading websites and many customizable features for their sites.
So, to answer the question: Yes, you can use WordPress.com for business; but only if you are starting out.